Value Discovery and Path Exploration of Rural Museums in Rural Revitalization
Zhang Jiaying¹
（1. ZHANG Jiaying Tianjin Academy of Fine Arts, China）
[Abstract] This paper aims to explore the feasible pathways for rural museums—as cultural carriers that preserve local memory and foster community identity—to achieve functional transformation in northern mountainous villages. Taking the "Living Museum" series of activities carried out by the Tsinghua University Rural Revitalization Workstation in Niushangou Village, Zanhuang County, Hebei Province in August 2023 as a case study, this research employs a combination of textual review, field observation, and action research to systematically analyze the planning logic, spatial organization, and participation effects of the activities. Guided by the concept of "the whole village as an exhibition ground," the practice translated red history, local landscapes, and villagers' daily lives into participatory cultural practices, effectively stimulating villagers' cultural subjectivity and local identity. The construction of rural museums should shift from "material collection" to a comprehensive "social-cultural-ecological" platform. Through resource integration, activity innovation, community interaction, and talent cultivation, a sustainable mechanism centered on villagers can be established,thereby truly rooting culture in the countryside.
[Keywords]cultural revitalization; rural museum; local culture; community participation; path exploration; Zanhuang, Hebei
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